Sustainability is the cornerstone of ANAX Developments Philosophy - Satish Sanpal, Chairman of ANAX Holding

Dubai's real estate sector is experiencing a dynamic transformation, driven by the UAE government's strategic initiatives to boost the market. The sector has shown impressive resilience and growth, with Dubai recording over 163,000 transactions amounting to more than AED544 billion in the first nine months of 2024. The Dubai government recently launched ‘The Dubai Real Estate Sector Strategy 2033' which provides a roadmap to boost the sector's economy by increasing the transaction volumes significantly and thereby strengthening the UAE's current status as the leading destination for global investors.

In line with the government's initiatives, Dubai's major real estate players are geared up to lead the real estate sector from the front. There are many key players in the UAE real estate market that have shaped Dubai's real estate sector. However, World Business Outlook was in quest of a real estate company that has set high standards in the construction sector and revolutionized it. Among Dubai's major real estate players, ANAX Developments has emerged as a significant player, contributing to the sector's growth and innovation.

ANAX Developments, a subsidiary of ANAX Holding, is a leading real estate developer in the UAE. The company stands out for its commitment to sustainability, innovation, and delivering high-quality projects. ANAX Developments' vision is to create sustainable living environments that enhance the quality of life for residents, while its mission is to be a pioneer in eco-friendly real estate development. The company offers a range of services, including residential, commercial, and mixed-use projects. Some of its notable completed projects include the Vento Tower nestled in the heart of Business Bay, one of Dubai's premier luxury destinations, and its second and latest project, Evora Residences, nestled amidst the lush greenery of Al Furjan.

ANAX Developments has been recognized with several awards for its innovative designs and sustainable practices, including the latest ‘Excellence in Client-Centric Real Estate Services UAE 2024' and ‘Outstanding Achievement in Building Client Relationships in Real Estate UAE 2024' from World Business Outlook at its annual Awards Event held on November 02, 2024, at Marriott Marquis Queens Park, Bangkok, Thailand.

World Business Outlook engaged in a conversation recently with the chairman of ANAX Holding, Satish Sanpal, where he elaborated on a range of topics such as ANAX Developments' success strategies, sustainability, community wellbeing initiatives, and his plans for the company.

Here are the excerpts from the interview.

1. What strategies have ANAX Holding implemented to win the ‘Excellence in Client-Centric Real Estate Services UAE 2024' and how do you plan to retain this in the future?

Since its inception, ANAX Holding has placed client relationships at the heart of all its businesses. Our core values revolve around delivering excellence to our clients, whom we consider partners in our success and evolution. They are not only the driving force behind our growth but also the reason we continuously strive to raise the bar in everything we do. This recognition as a leader in client-centric real estate services is a testament to our unwavering dedication to meeting and exceeding client expectations. At ANAX Developments, a subsidiary of ANAX Holding, we introduced facilitated payment plans to make the property investment process more accessible, offering financial ease and flexibility. We also prioritize delivering exceptional residential experiences at various price points, ensuring that our offerings cater to a diverse clientele, from seasoned investors to first-time homebuyers. Additionally, we integrate cutting-edge smart home automation in our developments, enhancing convenience, security, and energy efficiency for our residents. Looking ahead, our focus remains on innovation, leveraging client feedback, and refining our offerings to ensure we consistently exceed expectations. This dedication to placing our clients at the center of our operations continues to define ANAX Holding's journey in setting new benchmarks in various sectors.

2. How have the company's investment strategies driven its success, and what further developments can we expect in this area?

ANAX Holding's investment strategies are deeply rooted in a vision to drive long-term value while aligning with market trends and client aspirations. By identifying high-growth opportunities and leveraging our expertise across diverse industries such as real estate, hospitality and investment, we have built a robust portfolio that continues to deliver sustainable results. A prime example is ANAX Developments' recent unveiling of Evora Residences, a landmark project that reflects our commitment to redefining urban living through innovative design, sustainability, and strategic location. This project is part of a broader pipeline of developments worth USD 1 billion, set to bring over 2,000 homes to the market in the next year.

Looking ahead, ANAX Holding will continue to pursue opportunities that enhance our portfolio while fostering economic growth and innovation. With a strong pipeline of projects, including developments in prime locations like Meydan and Dubai Islands, we are poised to make a lasting impact on the UAE's residential landscape and beyond.

3. Sustainability is the foundation of ANAX Developments. Could you please tell us how the practices are aligned with the company's business goals without compromising on environmental well-being?

Sustainability is indeed the cornerstone of ANAX Developments' philosophy. Our approach seamlessly aligns environmental responsibility with our business goals, ensuring that we create value for our stakeholders while preserving the planet for future generations. Incorporating sustainable practices starts at the design phase of our developments. For instance, Evora Residences exemplifies this commitment through the integration of solar panels to support energy consumption, smart home automation to enhance efficiency, and the use of high-quality, sustainable materials that minimize environmental impact. These features not only reduce the carbon footprint of our projects but also align with our clients' growing preference for environmentally conscious living solutions.

Our commitment to sustainability extends beyond individual projects to the communities we develop. We aim to create vibrant, eco-friendly environments that promote well-being, with ample green spaces, efficient transportation links, and access to modern amenities. By prioritizing sustainability without compromising on quality or innovation, ANAX Developments successfully balances economic growth with environmental stewardship, ensuring that our projects leave a positive and lasting impact on both the market and the planet.

Satish Sanpal, Chairman of ANAX Holding

4. Can you tell us about some of the company's community engagement initiatives and how they are helping you achieve community well-being?

To drive positive change both within and beyond the business, we launched the Sanpal Foundation, a non-profit organization dedicated to addressing pressing socio-economic issues. The foundation's first area of focus is Uganda, where we aim to tackle critical challenges such as access to education, healthcare, and economic empowerment, with a particular emphasis on combating the country's clean water crisis, which affects 81% of the population. Philanthropy is foundational to a healthy society, and our efforts are integral to our vision of giving back to the communities we serve. The Sanpal Foundation seeks to expand its initiatives, including plans to bring our philanthropic spirit to Dubai by identifying new causes and opportunities that align with the organization's values and priorities.

5. Can you elaborate on the company's expansion plans and how you intend to achieve this goal?

Our expansion plans are driven by a vision to diversify and strengthen ANAX Holding's presence in the UAE. We are focused on identifying high-growth markets that align with our expertise across various sectors. In the immediate future, we plan to introduce more landmark developments through ANAX Developments, focusing on strategically located areas that promise long-term value. Additionally, we are expanding our footprint in the hospitality sector by launching new culinary concepts under ANAX Hospitality. Simultaneously, ANAX Holding will continue to broaden its horizons by exploring new opportunities across a variety of industries.

As we expand, our approach will remain client-focused, delivering exceptional value while maintaining our commitment to sustainability, innovation, and community well-being. With these strategies in place, ANAX Holding is well-positioned to achieve its ambitious expansion goals and continue building a strong legacy in the years to come.

6. How has ANAX Holding been successful in building outstanding customer relationships through its product offerings, and what strategies have you adapted to ensure this?

I would like to reiterate that building strong customer relationships is central to our success. Our client-centric approach focuses on transparency, personalized service, and effective communication. With flexible payment plans, regular feedback loops, and a commitment to quality and timely delivery, we ensure that our customers feel valued and that their expectations are exceeded. This strategy continues to drive long-term success and lasting relationships.